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Every Company is a Payments Company:
How to ensure FOMO doesn’t tank your ROI
October 18, 2021
An ROIG Group Publication
By Sheree Thornsberry & Shelly Schneekloth
The era of embedded finance is here. Accelerated by digitization shifts during COVID, non-financial businesses can now make complex payments and other financial services simply disappear into the background of the solution being offered to a customer. This gives virtually any brand or merchant the opportunity to add innovative financial services into their existing customer experiences. And the total addressable market is enormous. Embedded finance will top $7 trillion globally by 2030, twice the combined value of the world’s top 30 banks today. The embedded payment sector in the US is forecasted to become a $300 billion revenue opportunity.
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