Growth & Innovation
Organizations often think about transformation in cycles – driven by new project implementations, annual initiatives, or special projects. But for growing organizations, a transformation mindset is the normal course of business.
The most significant challenge facing growth companies with a successful core business is the danger that an innovative idea will get squelched inside its own walls – by the culture of the organization itself – before the innovation ever sees the light of day with customers.
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ROIG can help you not only generate and assess your highest value growth opportunities, but also help you take the right steps to ensure that your past successes do not limit the momentum of your future innovations.
The right type of growth
Content here on the 9 types of growth
Innovation Principals
No matter how disruptive a product, service, or idea is, at the core there must be a deep under-standing of customer needs and how you are going to uniquely capitalize on that insight. While Steve Jobs was famous for saying “it isn’t the customer’s job to know what they want,” he intrinsically understood their wants and needs.
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Once identified, successfully operationalizing an innovation takes work. ROIG has eight core innovation principles that significantly improve the odds of innovation success.
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We start with three "case for change" elements:
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What are you doing now (context for the challenge)
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What you need to do in the future (a compelling view of what good looks like)
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What you need to do to get there (critical steps or milestones in the plan)
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Pipeline of ideas
More smart stuff here
Double diamond approach
2x2 matrix
Value Prop development
