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How to make Pricing a Focal Point Within Your Organization
Pricing is a retail discipline that touches every SKU, in all channels, multiple times throughout the lifecycle of a product, yet remains very much a mystery within most retail organizations. Many retailers have failed to grasp the incredible degree of change that has come into this discipline and are being left behind. The requirements for the professional discipline of pricing today are similar to what they were for supply chain management a decade ago. Defining the prici